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It’s been almost a year since most Vancouverites starts to live in lockdown mode. Many events, galleries, and other entertainments have been on the pause for a long time. Good news is that now people from Vancouver get to enjoy interactive arts in open spaces thanks to VMF(Vancouver Mural Festival) Winter Arts.

VMF Winter Arts is an augmented reality experience transforming public space across Vancouver’s core into an interactive, open-air gallery. Blurring the line between the virtual and physical worlds, VMF Winter Arts showcases the convergence of art and technology to safely engage and connect art and people in public space while supporting local communities.

Commissioned by various organizations and local entities, the open-air gallery event features 24 AR experiences in 17 locations across Vancouver’s hottest spots. Some of the experiences feature educational content about the local indigenous culture and the LGBTQ community.

Credits / VMF

How to experience it?

There are 17 locations all over Downtown Vancouver, all you have to do is to go there, download the app, and scan the QR code on each booth’s poster. You will be able to see mural details, artist info, an interactive map with filters (location, style, year), curated collections, off-line functionality, and more.

Detailed instructions here:

1.Find the AR locations:

(a) Download the free VMF mobile app (App Store / Google Play); or

(b) Download the digital map (see link above)

2.Scan QR codes on signs at the AR sites with your phone camera (or QR scanning app).

3.Select Instagram or Facebook to activate the AR filter.

4.Share your photo/video on social media with the hashtag #VMFWinterArts (automatically enters you to win prizes)

5.Learn more about the AR artists with the VMF mobile app

6.Participate in free Vancouver Public Library-hosted online Discussions and Workshops

Enter for a chance to WIN a $100 Gift Card!

How to Enter:

1.Take a video or photo of a VMF Winter Arts Augmented Reality art piece through your mobile phone

2.Post it to Instagram or Facebook

3.Make sure to tag #VMFWinterArts and @vanmuralfest

Multiple posts count as additional entries! The contest ends March 1st.

Please note: As recommended by BC’s provincial health officials, gatherings of any kind and unessential travel to the VCH and Fraser Health regions are not recommended at this time. Please adhere to COVID-19 health and safety measures, including proper physical distancing and frequent hand washing. If you are sick, please stay home.

*This giveaway is not sponsored, endorsed, or associated with Instagram in any way.

*VMF Winter Arts is sponsored by @downtownvan