What is Synthetic Users?

Synthetic Users is an AI-driven platform designed for product teams to perform user research and product testing without the need to recruit actual users. By leveraging artificial intelligence, it generates realistic user personas that can offer valuable feedback on products.

What Makes Synthetic Users Unique?

• AI-generated synthetic user personas that closely resemble real users.
• Rapid feedback collection without the lengthy recruitment process.
• Ability to assess desirability, enhance features, and refine targeting.
• More cost-effective compared to traditional user testing methods.
• Results validated against actual user studies for enhanced accuracy.

Key Features

• User Persona Synthesis: Generate detailed synthetic user profiles in seconds, controlling attributes like demographics, behaviors, needs, and pain points.
• Interviewing and Testing: Engage in conversations with synthetic users to gather feedback on concepts, features, and messaging, while identifying preferences and potential blockers.
• Analysis and Insights: The platform analyzes responses to reveal insights, providing dashboards and visualizations to track key trends, with options to export raw data for further analysis.
• Accuracy and Improvement: Results are regularly validated against real user studies, and the platform continuously learns to enhance the realism of personas.

Pros & Cons Table

Who is Using Synthetic Users?

Synthetic Users is ideal for:

• Startups and entrepreneurs looking to validate ideas quickly.
• Product managers aiming to optimize roadmaps and features.
• UX researchers seeking to supplement ongoing research efforts.
• Marketers refining messaging and positioning strategies.
• Data scientists generating synthetic data for analysis.

Support Options

• Email support
• Onboarding assistance
• Community forums
• AI assistant for quick inquiries

Pricing

Synthetic Users offers:

• 30-day free trial
• Usage-based pricing starting at $2.89 per synthetic user interview after the trial
• Volume discounts available
• Custom enterprise plans

Please note that pricing information may not be up to date. For the most accurate and current pricing details, refer to the official Synthetic Users website.

Integrations and API

Synthetic Users supports integration with:

• Zapier for connecting to over 1000 other applications.
• Data platforms for data export.
• API access for seamless integration into existing systems.

FAQ

• How accurate is the feedback? Results are periodically validated against real user studies, with a current benchmark accuracy exceeding 95%.
• How many questions can I ask? There are no limits; it depends on your selected plan.
• Can personas be exported? Yes, personas can be exported as reusable assets.
• Can I create my own personas? Custom persona creation is currently not available, but it is on the roadmap.

Useful Links and Resources

For more information, visit the official Synthetic Users website and explore additional resources available for users.